braze

The Future of Email: Top Trends Shaping the Inbox Experience

Published on December 31, 2018/Last edited on December 31, 2018/1 min read

The Future of Email: Top Trends Shaping the Inbox Experience
AUTHOR
Todd Grennan
Content Production Principal, Content Marketing at Braze

Over the past decade, email marketing has seen a major evolution, transforming from a basic, batch-and-blast channel into a highly customizable, content-rich medium capable of driving higher ROI than any other marketing channel. But as new technologies emerge, consumer behaviors and preferences shift, and inboxes grow more crowded, it's clear that a winning email marketing strategy must evolve with the times.

In our guide, The Future of Email: Top Trends Shaping the Inbox Experience, we explore what's next for email marketers and share actionable guidance on how to set up your strategy for success—now and in the future.

The Future of Email

Download the guide to uncover:

  • Top trends shaping the future of email marketing
  • Strategies for standing out in crowded inboxes
  • Powerful new tools that can help bring email to the next level
  • Case studies from real brands who are already embracing these future-forward principles

Related Content

View the Blog
Upgrade your SMS marketing game with Braze RCS
Blog10 min read

Upgrade your SMS marketing game with Braze RCS

Lexie Haggerty
August 01, 2025
Email marketing audit: What to review and why it matters
Blog8 min read

Email marketing audit: What to review and why it matters

Team Braze
July 29, 2025
Ideas that deliver: Quantifying the competitive advantage of creativity
Blog9 min read

Ideas that deliver: Quantifying the competitive advantage of creativity

Team Braze
July 28, 2025

Join the movement to journey orchestration.

The move to highly-intelligent, always-on journey orchestration is happening. And much of it is happening on our platform. Join brands of all sizes who are taking the craft of customer engagement to the next level.